WHY MOST YOGA INFLUENCERS ARE BROKE - AND HOW YOU CAN MAKE MONEY TEACHING ONLINE
THE YOGA INFLUENCER YOU FOLLOW ONLINE IS MOST LIKELY BROKE
Inside this post, I’m going to share with you the juiciest online business monetization secret -- that most yoga teachers don’t know.
It’s the difference between a “yoga influencer” and a “yoga entrepreneur”?
Let’s set the scene…
You’re scrolling through the ‘gram and notice your favorite yogi getting thousands of likes on a single photo.
The photo is of her in a tough yoga pose, perfect lighting with a cute quote in the caption.
You think to yourself, “Hm… in order to be successful online and build a community, what I need to do is take a well-lit photo in a complex pretzel-like pose and post a catchy quote --- right?”
Wrong.
Here’s why this works for that yogi... The odds are she’s been around a loooong time, she’s shared many intimate stories of her life, and you most likely feel a connection to her as you desire her lifestyle in some sort of way.
Sound about right?
That’s the role of the Yogi Influencer. Your guru has been consistent, inspirational, and fun to watch.
Now, that’s all well and good but ask yourself -- is she making money?
Sure... she might be working with a couple of brands and posting some AD posts but today’s influencer marketplace is paying out anywhere from 2-20% commission on posts.
Now ask yourself, is that sustainable?
The answer, no.
The golden nugget: LIKES do not equal DOLLARS
Here’s what you need to focus on if you want to make money online teaching yoga, switch to become a Yoga Entrepreneur
How do you do this?
>> You stop being inspirational and you start solving your students’ problems <<
That right there is how you’ll go from wishing, hoping and praying someone will see your content to creating posts people actually want to read and eventually invest in you for!
There you have it! Make the switch and start seeing instant results.
XO, Seana - Business Coach for Yoga Teachers
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